San Jose City College
A new brand, advertising, marketing materials, and public relations services were developed to reposition San Jose City College in a changing market for another 80 years of service.
The Harker School
With a new brand, advertising, public relations and online support from Orloff Williams, Harker’s new high school reached full enrollment in its inaugural year. A refresh of Harker’s lower school persona and promise with the tagline: K through life followed. Today, The Harker brand is synonymous with excellence in and out of the class room.
Santa Catalina School
A new positioning and marketing plan were developed for this well-established Monterey peninsula private school to adjust to a changing marketplace.
Following an acquisition of the Learning Company, Riverdeep, an industry-leader in educational software, needed new brand guidelines created to integrate all of the properties they now shared.